Nelson Historical Society
Bringing history to the forefront
We brought a fresh perspective to Nelson's historical materials to appeal to a wider audience.
Transforming copywriting into a modern website
Working with Historians meant a concrete idea for the copywriting was already there, our job was to help lay it out onto a digital canvas to honestly and effectively convey their message.
Ancient colours of the past refurbished in a modern setting.
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Honest straight lines with minimal transitions.
Transitions lead the eye down. We wanted to portray a professional feel where 'What you see is what you get'. This meant showing content as clearly as possible, and keeping copywriting to a minimum to allow visitors time to connect the dots for themselves.
- 1Banner images for immediate immersion
- 2Social proof
- 3Introduction to Nelson Historical Society
- 4Calendar events to promote the community
- 5Chronological timeline like this one to establish Nelson Historical Society's long standing commitment to their home.
- 6Nelson's Historical Society's field trips and ongoing projects.
- 7Society journals and publications
- 8Resources & Links that people may find useful to link back to.
- 9Teaching people how to become a member
- 10Upsell on active Facebook page
Leading to two forms of
conversions 🎉
![Becoming a member Nelson Historical Society](/photos/nhs/membership_cta.png)
![Events Calendar Nelson Historical Society](/photos/nhs/calendar_cta.png)
Bringing curiosity off the page
Each image was accompanied by a icon. This felt like a Museum and let people learn while browsing through the website without removing them from the immersion.
![Nelson Historical Society banner image](/photos/nhs/nhs_banner.png)
This image is just a sample but it's really useful to have the image's context outlined in a popup to help uncover more information and build the relationship with the visitor.
![](/_next/image?url=%2Fphotos%2Fnhs%2Ffb-link.png&w=3840&q=75)
![](/_next/image?url=%2Fphotos%2Fnhs%2Fhonest-logo.png&w=3840&q=75)
![](/_next/image?url=%2Fphotos%2Fnhs%2Ffullscreen-menu.png&w=3840&q=75)
Really easy to update.
No manuals or training sessions. The site is editable through a Google spreadsheet. Just add a new row and it's a new event. Change the text and the text on the website reflects it.
![Nelson Historical Society Updating through Google sheets spreadsheet](/photos/nhs/spreadsheet.png)
We find spreadsheets useful for frequently updated information. A separate CMS was bundled in for more permanent information such as the website's copywriting or images.
![Nelson Historical Society](https://firebasestorage.googleapis.com/v0/b/sheets2website-1598313088115.appspot.com/o/webbi_co_nz%2Fimages%2Fscreencapture-freelancing-nelson-historical-society-vercel-app-2023-05-27-17_34_50.png?alt=media&token=77d8cc02-7f4f-4aa4-8a17-ed172fdea3be)
![Nelson Historical Society](https://firebasestorage.googleapis.com/v0/b/sheets2website-1598313088115.appspot.com/o/webbi_co_nz%2Fimages%2Fscreencapture-freelancing-nelson-historical-society-vercel-app-2023-05-27-17_34_50.png?alt=media&token=77d8cc02-7f4f-4aa4-8a17-ed172fdea3be)
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